YES! Well I am hoping to demonstrate that, with a bit of planning, creativity, seasonal selecting and tips from back in the day you can -when you do it WW2 style!
In my opinion the reason we spend so much money now is because we are bombarded with choice and I don’t know about you but I am very indecisive so, given the choice I’d better have them both. One only needs to walk through the doors of a supermarket to be instantly stunned by the array of ‘food products’ that entice and lure us in with their colourful hypnotic packaging – making promises of ultimate satisfaction, plastering themselves with health claims (ironically with the exception of the fruit n’ veg, meat n’ fish isles), tapping into our egos with their seductive wording or offering us more than we need – because we live in a culture that tells us more is more.
One of the reasons we are all in so much debt is because we think we need ‘stuff’. I’ve just got my entire life’s possessions down to 2 VW Polo car loads and I don’t feel any worse for it – in fact I feel better, I even feel a bit lighter (damn I think I threw out my halo polish with the draught excluder)
I can’t imagine what the older generation think of all this ‘stuff’ we sell in supermarkets now. What is most of it and do we really need it anyway? I was standing in one of them not so long ago and found myself saying out loud “where is all the ACTUAL food?!” I am a person who loves food and it’s generally where the little money I have goes. The interesting thing is I almost halved my food bill when I started shopping in independent shops…… why? Because the emphasis is on quality not quantity. I found myself changing the way I shopped and incorporating it into my day rather than doing one big shop a week. I also bought less and made it stretch further.
My Granny has always made food last, she comes from the wartime generation who had limited choice and savoured the ‘special treats’ rather than having them 4 times a day. Recently I caught her about to freeze a prawn sandwich – the sad thing is there was probably a time when freezing a prawn sandwich might not have been such a big deal because the prawn may actually have come from the sea and the bread may actually have been baked and not regurgitated by the Chorleywood industrial method that is predominant now.
I think you can eat organic food on a budget and I’m hoping to demonstrate that over the next month. Organic food is more expensive than non organic that is true, but we can make informed decisions – buy seasonal veg that hasn’t travelled far, bulk cook and freeze, buy just a little of what you fancy and buy only what you need. Perhaps it really is that simple? Over the next month I am shopping solely at organic independent shops and whilst I have been donated some lovely produce from my local producers, I will be keeping a tally of how much everything costs and will report back at the end. Watch this space ……..